4 Reasons to Visit Shift4 at Retail’s BIG Show in NYC

image Shift4 is headed to the Big Apple for Retail’s BIG Show, January 15-17. The National Retail Federation’s annual expo is always a great forum to discuss all things retail, and we’ll be there to demonstrate how our DOLLARS ON THE NET payment gateway delivers secure, reliable, and proven payment processing to omnicommerce retailers.



For those of you who are also attending, make sure to stop by and visit with the Shift4 team in booth #818, or say hello if you see a Shift4 representative walking the show floor. Here are 4 reasons to look for Shift4 at NRF:
  • 1. We Know Payments: There is no payments question that our team of experts can’t tackle. We have 20+ years of expertise under our belt, and we lead the industry in EMV certifications. Got a question about EMV? Let’s hear it. Not sure how to tackle a complex unified commerce setup? We’ve been doing it for years. Long story short, we are the go-to source for all your payments concerns.
  • 2. Our Solutions Are Second to None: We’ll be showing off our wide range of payments technologies that help retailers of all sizes optimize their operations as they relate to payments. Features like pre- and post-settlement auditing and fraud prevention tools save retailers money and help them stay in control of their business. Our omnicommerce support and unified commerce experience make us a great resource for retailers pushing in that direction. And our award-winning mobile point of sale solution, VT4, is a powerful tool for busy retailers looking to line-bust or take advantage of off-site sales opportunities. As always, Shift4 continues to offer retailers the fastest and most reliable payment security available.
  • 3. We’re Sponsoring the Press Reception: With over 20 years of payments technology innovation, Shift4’s influence can be seen just about everywhere in the industry. We’re sponsoring NRF’s official press reception to introduce ourselves to the journalists who’ve been covering our technologies for years. (Sorry, friends, this is a private event.)
  • 4. We Love Our Awesome Partners: We will be sharing the floor at NRF with many of our partners to showcase our joint solutions. We work together with the retail industry’s top hardware and software providers to bring merchants our advanced payments, fully integrated with comprehensive retail solutions. Shift4 representatives will be in partners’ booths and vice versa, so feel free to say hi no matter where you run into us. Check out our featured partners below:
    • Celerant Technology Corporation, Booth #1653
    • ID TECH, Booth #4521
    • Ingenico Group, Booth #1742
    • JDA Software, Booth #2817
    • Microsoft Corporation, Booth #2803
    • Mi9 Retail, Booth #3917
    • Multidev Technologies Inc., Booth #3571
    • NetSuite Inc., Booth #3925
    • Oracle America, Inc., Booth #2521
    • Star Micronics, Booth #3731
    • UniteU Commerce, Booth #839